Profit Maximiser Final Review – One Year On

10 April 2016



Sgt Colin – Reviews Profit Maximiser


This is Sgt Colin updating my review of Mike Cruikshank’s Profit Maximiser service (PM), a “risk free” betting offer from the same stable as Bonus Bagging, which was reviewed earlier on this site and awarded 4.5 stars. My initial 12 week review ended in March 2015, and also was awarded 4.5 stars, which would have been 5* had the service not required so much time and a degree of betting knowledge in order for it to be successful.

In the style of the old Remington shaver advert, “it was so good, I kept on using it” – so how have I found it?


The sales promise was to focus on “low stakes” bonus offers, and offers a year’s subscription to a private members only site which identifies them and  discusses the best way of maximising the benefits. The service also promises access to Mike himself, and to numerous “how to” videos and to a regular e-mail service. This all STILL costs £116.40 (£97 plus VAT). In addition, there is a private Facebook group where members discuss the offers and provide lots of advice.

In addition, there is a Matched Betting software service which provides software to help you to identify the best bets to utilise the offers. This costs a similar amount to the main service (£119) and is absolutely vital to maximising the value of PM. A 30 day trial is currently available for £1!

The PM service is an extension to the scope of Bonus Bagging, identifying ways of benefiting from new account bonuses on sportsbooks, casinos and bingo sites, and from reload bonuses and bookie special offers.

Mike also provides 3 other services, Each Way Sniper (EWS), BookieBlowout (BB) and Accumulator Generator (AG)- and I use all three. EWS costs £56 pa, BB costs £119 pa and AG costs £180.


My summary will cover three areas: results, ease of use and customer service



In short, the PM service delivered, and continues to deliver. I initially reviewed the service for 12 weeks and made £2,065 profit starting with a £1000 bank. This was all done with little risk (i.e. low “net” staking) although you do need to have funds readily available to take advantage of the offers.

My initial review covered sports betting (primarily football and racing), spread betting, casinos/games and bingo (never thought I’d play bingo profitably!). With the exception of slots/casinos, all were very profitable (although it was clear from the PM community that these were a major source of income for many),

Well I continued, added Bookie Blowout & EachWay Sniper, and by the end of July had made £5000 (the opening offers dried up, but slots profits started flowing in as I became more confident in which offers to do).

And by the end of September the profit had risen to £6000, with a further £1000 profit by the end of November. There were numerous Christmas promotions in December, and I had my most successful month to date, primarily on slot offers lifting my profit to £8,800, and achieved a £10,000 profit level by the end of February.

So no losing months, and a shift in the profit stream from primarily sports offers to a mix of sports and slot offers.

March was even better thanks to the Cheltenham Festival – and as I write my profit over 17 months is £12,000.


Customer Service

Not only were the results good, but the customer service was exemplary. In addition, the Facebook group proved to be a real boon – helpful, informative and very friendly. To be honest – this was very difficult to fault.


Ease Of Use

So how easy was this money to make? Well, I suppose there has to be a downside somewhere. Making this level of profit was pretty time consuming, but the service continually highlighted numerous opportunities. It’s nowhere near as easy as receiving a tip and backing or laying it, so if that is all you want to do, this isn’t for you. I also think you would need to be confident with numbers to make it work well. Having said that, there really is little downside – and the opportunities speak for themselves.

There is also the risk that the bookies close your accounts, or restrict them. Within 3 months I had a long standing account restricted (Ladbrokes), and 2 of the new ones. There are tactics for avoiding this within the instructions/Facebook discussions, but they aren’t as sophisticated as some I’ve seen (use of masking software etc) – so this is a real risk. After 17 months, most of the big bookies have stopped me doing sports promotions – so the future looks to be less bright (although recent results dispel that somewhat).


So how do we rate this service? It is clearly profitable, excellently managed – and increasingly popular (5000 members of the Facebook group). The downside is the time spent, and how long this can be sustained (which goes for all services I fear). There doesn’t seem to be any let up in the offers being put out there to attract new & existing customers – so hopefully for some time to come!


Thank you for your time.


[Click here to see Profit Maximiser]


Sgt Colin Reviews Profit Maximiser